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News & product updates

Release notes, product deep-dives and news from the Gurita team.

Product31 Jul 2026
Newsletters that already know your guests
The new Campaigns module writes, targets, and sends bulk mail straight from your PMS — with consent handled automatically, a checklist that catches mistakes before they go out, and results you can actually trust.
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Release notes29 Jul 2026
Agency allotments
Hold rooms for an agency, let the unsold ones release themselves, and see exactly what each contract sold and earned.
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Product23 Jul 2026
A dispatch board for your boats, a shift plan for your team
The rebuilt Dives workspace plans boat trips on a live timeline and turns completed trips into dive logs — and the new Shift Plan schedules departments, shifts, and time off, with confirmed hours flowing straight into work logs.
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Product17 Jul 2026
Find exactly the right guests: the new filter builder
Build customer and agency segments with AND/OR conditions, watch the match count live, save filters as one-click views for your team, and email everyone who matches — with a clear count of who actually has an e-mail address.
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Guides16 Jul 2026
Managing a liveaboard season — cabins, trips and onboard sales in one place
A liveaboard season lives or dies on three things staying in sync — cabin availability, trip itineraries and onboard sales. Here is how to run all three from one manifest instead of a spreadsheet, an inbox and a shoebox of receipts.
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Release notes14 Jul 2026
What's New in Gurita — The Big Half-Year Roundup
Everything we shipped from mid-January to July 2026 — the new timeline calendar, Folios, a rebuilt POS, restaurant inventory, transfer planning, WhatsApp messaging, a new AI data connection, and much more.
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Release notes13 Jul 2026
The timeline calendar, Folios, and a brand-new POS
A drag-and-drop timeline calendar, split invoices with Folios, a redesigned point of sale with floor plan, kitchen ingredients, boat maintenance, and the new Plugin Shop.
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Guides11 Jul 2026
Dive center software — a 2026 buyer's checklist
Choosing dive center software is easy to get wrong. This 12-point checklist covers what actually matters — from accommodation and folio to dive operations, distribution and data ownership — so you buy for the business you are, not the demo you saw.
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Guides8 Jul 2026
How to cut OTA commission with direct bookings
OTA commission quietly eats 15–25% of every booking. Here is how dive resorts and liveaboards win back margin with a direct booking engine and a channel manager — without losing the reach of the OTAs.
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Release notes29 Jun 2026
KPI dashboard, WhatsApp messages, and transfer planning
Hotel KPIs on one dashboard, guest messages via WhatsApp, transfer planning with driver manifests, fillable PDF forms, and no-show handling.
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Release notes15 Jun 2026
Profit & Loss with period locking
Revenue and costs side by side with lockable periods, a new theme settings page, and much faster availability checks.
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Release notes1 Jun 2026
The new notification center and branded emails
Decide which automatic messages go out and to whom, pick from four branded email designs, connect WooCommerce, and organize your media in folders.
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Release notes18 May 2026
Gurita speaks Spanish — and gets a big quality round
Spanish joins the language family, prices can step down by group size, the booking calendar becomes printable, and a full code audit lands.
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Release notes4 May 2026
Room tabs, a new schedule view, and daily polish
Clearer navigation with room tabs and a new schedule view, per-user display currency, a refreshed look, and Flywire payment fixes.
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Release notes20 Apr 2026
Welcome to Gurita 2.5
The app moves to a new technical generation — faster everywhere — plus multi-file upload and the first version of the HighLevel CRM connection.
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Release notes6 Apr 2026
The big spring clean
A modernized foundation makes the whole app faster, content rendering gets hardened, and the media library gets fixes.
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Release notes23 Mar 2026
Fiji fiscalization support
Gurita now supports Fiji's TaxCore fiscalization, so properties in Fiji can invoice compliantly.
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Release notes9 Mar 2026
A live order monitor for kitchen and bar
A live screen shows kitchen and bar exactly what's ordered and when, and website guests can pick their room by name.
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Release notes23 Feb 2026
Sell on your own website
The first version of the embeddable online shop widget, a dive-center calendar, and a commission overview for agencies.
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Release notes9 Feb 2026
A better booking flow for dive centers
A faster booking dialog and dedicated price lists for dive centers, plus a clearer overview of scheduled emails.
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Release notes26 Jan 2026
Club vouchers and a steady start
Vouchers for club members in the CRM and invoice-data import open the year.
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